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Archive for April, 2010

My Direct Sales Business is Enhanced Through Exercise!

~ April 30th, 2010 ~

By Jill Pfefer

I have been working out with the same teacher, “Aray” for nearly 7 years now. The exercise classes keep on changing but this devoted and amazing teacher remains the same! Aray is energetic, very funny and absolutely an  inspiration to me. Every class is different and I always appreciate her creatively and levity! I have taken everything from Barbell to Salsa dancing with her and “it’s all good!”

I’d like to outline many of Aray’s phrases and actions that demonstrate how these can be applied to you and your home party business.

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Direct Sales is a Profession!

~ April 27th, 2010 ~

By Jill Pfefer

Vic and I just got back from a wonderful weekend at the DSWA Celebration.  This was a non-stop, exciting and very informative conference.  We literally did not leave the hotel for 2 1/2 days because every minute was planned to help each person learn and grow in all facets of the direct selling profession! We went to classes regarding leadership training, met other company executives and brainstormed at round tables with consultants and leaders from many different companies.

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Marketing To Men For Mother’s Day! 6 Great Tips!

~ April 20th, 2010 ~

By Jill Pfefer


Mother’s Day is right around the corner! April and May are the second biggest direct sales months next to the holiday season. Women are out buying for their moms, aunts, sisters, friends and themselves. But what about tapping into husbands, fathers, sons etc. who would like to get a unique gift for the special mom/woman in his life. The following are some ideas that I have seen consultants utilize.

1. E-Party- Send an invite to the husbands or men on your mailing list to shop at your e-party specifically set up for Mother’s Day. By the press of a computer button he can have the gift delivered without having to go shopping at a live store. Jewelry is always a winner! (more…)

Thinking “Outside the Box” to Home Party Bookings

~ April 12th, 2010 ~

I love it when consultants come up with creative ideas as to how to get their product out there and get bookings for their parties. Being able to step outside the box can help you stand out above the rest. The following are examples of what some of the Sydney Andrews consultants have done to go the extra mile!

1. Tracy P. who happens to be a wonderful photographer as well as being a Sydney Andrews consultant has utilized her skills by photographing herself with each necklace and earring set. Every day I see a new posting on Facebook of her modeling the “jewelry of the day” She posts them at different times and different days of the week to capture various audiences.  She also posts recommendations and advice of what to wear with the jewelry and to what sort of occasion. I love this because it’s visual and interactive!

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Increasing Your Bookings With These 9 Direct Sales Tips

~ April 8th, 2010 ~

Home parties are plain and simple the core to growing your direct sales business. Sometimes you may need creative ways to help you get these home party bookings. The following are 9 ideas that may spark that creative pulse for you!

1. Think about a place where you can hold a party outside the “traditional” home. What about meeting up at a park, your friend’s office, coffee shop or even a daycare center. The most unusual place I displayed my jewelry was actually at a horse stable- it was a bit messy but fun and successful! (more…)