~ September 27th, 2011 ~
By Jill Pfefer
When choosing a perfect necklace to finish off your outfit you should consider your neckline. Here are a few examples of how you can accessorize and compliment your look. I used our manequin Trixie to demonstrate a few pieces.
This choker necklace mimics the roundness of the blouse. The reds and oranges are accents colors that repeat in the blouse. Although it is not an exact match the two pieces are similar in feel and compliment each other.
~ September 15th, 2011 ~
By Jill Pfefer
I have been asked many times about my thoughts on “Matchy-Matchy.” Matchy- Matchy means wearing the same coordinates together such as the same necklace, bracelet, earrings and/or ring together. Well, I guess I would have to say it depends on your customer.
Yes to “Matchy-Matchy” if your customer
- is very tailored and all pieces of clothing are very similar
- does not mix and match gold and silver
- dresses conservatively
No to “Matchy Matchy” if your customer
- Dresses contemporary
- is confident in making a statement
- likes to think “outside the box”
- daring to be bold and individualistic
~ September 7th, 2011 ~
By Jill Pfefer
Trend Alert! Color Blocking is huge here in Fall 2011! It is not a new concept but it is big- now. This fashion statement combines the use of two or more blocks of color in an outfit. This can be from a shirt, blouse, pants, purse or jewelry. It can include monotone, bright colors, muted colors, contrasting and complimentary colors. Clothes, shoes, handbags and accessories can all feature color block designs or can make up different color blocks of color to be put together to get the color block effect.
Here are some tips to keep in mind with this trend. more…
~ September 6th, 2011 ~
By Jill Pfefer
It’s true, more and more I am seeing a strong trend today in providing education and letting your guests experience your product. It’s how you can provide information and stand out amongst the rest! The trend to sell with hard core tactics and by convincing your customer into a sale is quite “passe”. I see more and more people explaining practical purposes for their product and how it can enhance their life.
Show your customers that by adding a simple accessory they can feel better about themselves instantly! How great is it to get a compliment on something that they wear and get noticed by people they simply pass on the street! Teach them by adding, for example, a necklace they can mix up their wardrobe and and save money. Instead of buying a new wardrobe, the necklace can compliment and tie into a lot of their pieces they have had in their closet for years.
Here are some ideas you can mention at your next party….
~ April 19th, 2011 ~
By Jill Pfefer
I admit it, growing up I was a very shy little girl. Even through adolescence and early adulthood I would consider myself timid. But, as I have gotten older I have learned to be more specific with my needs and my goals. How have I achieved my success? I have learned that quite plainly if ”you don’t ask- you don’t get”. Granted “you don’t get” every time but the odds of reaching your goals are much greater if you just simply ask for it.
Don’t be afraid to introduce your business with just a few questions….
1. When you receive a compliment on your product- such as the necklace you are wearing that day, tell the person that you are selling this product and would like to know if they would like more information or would like a copy of the current catalog. This is a great conversation starter because the person actually opened the door by telling you she likes your product. Give back information as to how they can purchase it or receive it as a hostess gift.
~ April 6th, 2011 ~
There are many benefits to selling products through direct sales, specifically through home parties. Many advantages to shopping with a direct seller versus going to a local store or shopping on the internet are outlined below. Feel free to take note of these key points and share them with your potential customers.
1. The store/boutique is in a home setting and comes to customer! How convenient to be able to shop in the neighborhood, usually on a weeknight evening when it is easy to get away from the family for a little bit!
~ March 17th, 2011 ~
By Jennifer Fong
This week I asked the question on my Facebook Page, “What’s the number 1 thing you need to do this week to build your business?” And there were a lot of responses. But I found that I often had to encourage folks to be specific in what they needed to do.
You see, it’s very easy to say “find new leads for my business.”
But how?
We all know the outcome we need. But what’s more important is the road map. HOW will you generate new leads? Will you:
~ February 9th, 2011 ~
By Jill Pfefer
It’s the beginning of the year and for some, a time to reflect. A time to look back on the past and learn from it by planning a new future. Analyze what worked for you in your home party business and what things you need to change. What ideas come to you that you can actively pursue to take control and create a strong business year ahead. The following are some ideas you can use to rekindle and/or spark this year by starting your year off with a blast!
1. I commend you for reading this blog post! Doing research on the internet in your field can help give you ideas that you may have never thought of before. Look at other people’s suggestions and see how they like to book, sell and sponsor. Maybe one person’s approach has shed some light on how you can tweak your own approach. Maybe an idea comes to you that you would have never thought of on your own. The internet is a wonderful resource you can use to rekindle or refresh your own ideas.
2. Attend your company’s webinars. At Sydney Andrews we have several training sessions a month focusing on how you can improve on your sales and sponsoring. Learn from the experts who have been successful through their own experiences.
~ January 20th, 2011 ~
By Jill Pfefer
Last month I took a wonderful class with Beth Jones-Schall from Spirit of Success. She gave a lecture “From Generation to Generation”based on information from researchers Strauss and Howe. I didn’t realize it at the time but I took away so much information that afternoon that it has taken me several weeks to absorb it all. It was quite interesting when you break down the 4 generations, you can see how differently you will want to approach people with booking, selling and sponsoring .
Traditionalists (silent generation) 1925-1942 – The people from this generation are very adaptive because they have gone through so many events in their life such as the Great Depression and WW11. They are great helpers, they love their community and most of all they are loyal. It is very important for them to leave a legacy. The best way to communicate with them is face to face, on the phone or with a written letter. When approaching them, let them know that they are needed and they will make a difference.
