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Posts Tagged ‘DSWA’

Inspirations You Can Apply to Your Home Party Business

~ February 9th, 2011 ~

By Jill Pfefer

It’s the beginning of the year and for some, a time to reflect.  A time to look back on the past and learn from it by planning a new future. Analyze what worked for you in your home party business and what things you need to change. What ideas come to you that you can actively pursue to take control and create a strong business year ahead.  The following are some ideas you can use to rekindle and/or spark this year by starting your year off with a blast!

1. I commend you for reading this blog post! Doing research on the internet in your field can help give you ideas that you may have never thought of before.  Look at other people’s suggestions and see how they like to book, sell and sponsor.  Maybe one person’s approach has shed some light on how you can tweak your own approach.  Maybe an idea comes to you that you would have never thought of on your own.  The internet is a wonderful resource you can use to rekindle or refresh your own ideas.

2. Attend your company’s webinars.  At Sydney Andrews we have several training sessions a month focusing on how you can improve on your sales and sponsoring.  Learn from the experts who have been successful through their own experiences.

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A Formula for Booking

~ November 9th, 2010 ~

By Dana Phillips

If you want more parties on your calendar, but you’re not sure what to say, here is a simple formula to follow as you approach people about hosting.

1. Connect: Finding some mutual connection begins to build rapport with a future host. Because many of our first hostesses were friends and family members, we already had a connection. As you grow outside your close circle of contacts, this step is very important

2. Invite: This form of asking permission reminds you and her that you are not pushy, that booking a party is not an onerous task, but a pleasure. When you invite someone to host a party you are keeping the focus on your prospective hostess, not on yourself. (more…)

Build A Better Home Party Business with the 5 S.T.A.I.R Process

~ September 1st, 2010 ~

There are many aspects to your business that you may be good at and focus on. Every consultant runs their business differently especially because people are in the home party business for many reasons. The core of any successful business centers around the basics of the S.T.A.I.R process which has been outlined by the DSWA (Direct Selling Women’s Alliance).

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Direct Sales and Social Media Trends- Conversation versus Presentation!

~ May 12th, 2010 ~

By Jill Pfefer

After spending 4 days in Los Angeles at the Direct Selling Women’s Alliance (DSWA) conference it was  evident that there are new trends in the home party plan industry.  In fact, direct selling in general has changed. People are looking  for a conversation rather than a presentation.

I believe a lot of this has to do with technology and the new era of social media. People are spending a great deal of time on their computers and smart phones and are not conversing as much in person. Therefore it seems that when people communicate with  technology they feel that they have to get straight to the point and offer their product as soon as possible before losing their audience. WRONG! So many times I see on Facebook , Twitter or 3rd party sites  the deal of the month or why their product is the greatest product on earth. WRONG!

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