You just had an awesome party! You had a great turnout, with a generous hostess and you were able to drive up your sales to one of your most successful events! You had the time to explain why your product is the one of the best  and/or most unique out there and you walked away feeling that this party was a great success. Do you think the next time your customers need a similar product they will seek you out or go down the street to a store? What can you do to ensure that the repeat business will actually come back to you?

1. Explain how your product is unique. For example, Sydney Andrews jewelry is a custom designed jewelry line.  You can’t find these pieces at the local  mall or in a retail store. Therefore, if they are really enjoying their product and get lots of compliments on it and want to seek out other styles, they know that they have to come back to you to buy it.

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By Jill Pfefer In our last two conference calls, Becky introduced a great way to think outside the box! O.K. maybe this wasn’t the guy you were invisioning coming to your party, but, it caught your attention anyway, didn’t it?

Invite a group of your friend’s spouses or male friends and help them pick out great gifts for their loved ones. This is a unique service you can offer to make you stand above the rest. Make the men feel comfortable by creating an atmosphere just for them!

1. Hold the UnParty the first week in December. We all know how men are infamous for leaving the gift buying up the last minute:)

2. In the invite emphasize that you will be offering the lastest fashion advice. Many times men are out of touch of what their wives would like for the holidays. Offer suggestions with color and style to suite their spouses taste. (more…)

By Dana Phillips

If you want more parties on your calendar, but you’re not sure what to say, here is a simple formula to follow as you approach people about hosting.

1. Connect: Finding some mutual connection begins to build rapport with a future host. Because many of our first hostesses were friends and family members, we already had a connection. As you grow outside your close circle of contacts, this step is very important

2. Invite: This form of asking permission reminds you and her that you are not pushy, that booking a party is not an onerous task, but a pleasure. When you invite someone to host a party you are keeping the focus on your prospective hostess, not on yourself. (more…)

By Jill Pfefer

Most likely your company is giving you great resources to increase your sales. Take advantage of these resources to leverage your sales. Make sure you discuss these additonal offers with your future customers and hostesses. It’s to your ticket to increase your sales!

Every six months Sydney Andrews introduces new styles and designs. In addition to your new contacts, make sure your past customers and hostesses are aware of the new products. It is quite common that your hostesses will host a party every 6 months to showcase the new designs.

Every month Sydney Andrews offers incentives. For example, this month in October we are offering – hostesses an additional 5% of free bonus jewelry- that’s 25%-35% of FREE JEWELRY for hosting a party! In honor of Breast Cancer Awareness month, our customers will get 10% off our “For A Cure” products in addition to the 10% donation to the Komen Foundation. Also, our cutomers will receive a FREE Sydney Andrews Travel Jewelry roll with any purchase of $125.00 or more.

These are all great lead ins to get your conversation going and get your parties booked. I’d love to know what you have found to be the best way to leverage your sales.

By Jill Pfefer

I get asked so many times what is the best way to achieve a successful party. The key is that the consultant and hostess must create a communicative partnership.Both the consultant and the hostess play an important role in getting the guests to the party. When the consultant coaches her hostess and certain steps are attained the odds of having a lucrative party are much greater. Who benefits? Both the partners- the consultant and the hostess, of course!

I recommend following the steps below

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By Jill Pfefer

It’s true- you can turn 11 hours a week into an extra $1000.00 a month! By setting up your office and planning out your time you acheive efficiency! I recommend setting up office hours when you work from home . By setting those boundaries you will focus on your work during the designated times and not get distracted by social phone calls, social media, the laundry etc.

Eleven hours a week can be broken down into- 2 home parties a week (3 hours per party- which totals 6 hours a week) and 1 hour a day ( 30 minutes of personal business contacts and 30 minutes of office work)

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By Jill Pfefer

One of the best parts of my job is that when my consultants go out in public the number 1 feedback we get is how much people love our jewelry! It is just amazing that people will genuinely stop you in your tracks and share how much they appreciate the accessories you wearing.  No one put them up to this, they actually have noticed something about you that they appreciate and have gone out of their way to let you know it.  It is like a gift they are giving to you. Isn’t it proper to give them a gift back?

A gift back can be handled in many different ways.  Basically you want to tell them how great the jewelry makes you feel by getting such great compliments like the one you just received and offer them an invitation.

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By Jennifer Fong

Recently, a direct sales company client of mine launched a hugely successful Facebook Page. But what I enjoyed the most about that launch had nothing to do with what the company did (although they did a lot of things right) but instead had everything to do with the company’s consultants.

You see, consultants immediately jumped onto that page and starting sharing with each other. They shared tips, advice, and more. When customers asked questions, they offered sound advice. I was impressed that this company’s consultants largely avoided self-promotion, but instead focused on helping the company create a compelling, lively environment which ultimately caused visitors to the Page to want to book parties, buy product, and join the company.

And this is not something that has to be limited to one company and its consultants. Every single direct selling company out there has the exact same opportunity. But it takes YOU, the direct sales consultant, to make the magic happen. The result will be greater excitement about your company brand, which means more opportunity for you.

Here are some specific things you can do to create this kind of excitement around your company’s Page: (more…)

By Jill Pfefer

The following are a few simple tips to follow that can help you improve your home party business.

1. Have a positive attitude- People genuinely like to be around people who are upbeat and positivie- it’s a magnet that draws people to you when are welcoming and exciting!

2. Organize your life- write down your appointments and dates with either a list or a planner. I find it’s best to be consistent and keep these items in one place- I started using my blackberry for this as my phone is with me most of the time.

3. Define your working hours- Many of us are working from home and are constantly interrupted by phone calls, emails, the laundry, etc. Carve out some office hours for yourself and resist the temptations of interruptions such as answering the phone.

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By Jill Pfefer

 Are you searching for a new endeavor and considering the home party industry.  Below are some helpful tips…

1. Direct selling is a great way to own your own business.  You get to be your own boss and set your own goals. If you are self motivated and conscientious you will appreciate this freedom.

2. Flexible work schedule.  You can set your hours based on what works for you and your family. For example, you can make your follow up phone calls when your children are at school or you can have your parties at night and on weekends after your full time job.

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